Assistant Marketing Manager – Kout Food Group

To create up to date, exciting and relevant marketing calendars that will deliver clear sales and ROIs. To assist and collaborate with Operations and the Innovation Design and Development to achieve brand equity, market share, and ensuring our customer’s needs are met. Liaise and partner with Customer & Community Relations to develop and co-create meaningful and sincere Corporate Social Responsibility initiatives that benefit the community and market in which we operate.

– Partner with Operations in all marketing support

– Monitor and analyse market trends locally and globally in the food industry

– Study competitors' products and services

– Explore ways of improving existing products and services

– Developing strategies to communicate new ideas and initiatives

– Prepare and manage creative marketing calendars that include digital promotions

– Prepare and mange marketing budgets including media plan

– Manage the production of promotional material with purchasing & other departments

– Liaise with other internal departments such as finance, purchasing, IT, Innovation Design & Development, and external departments such as factory, warehouse, and operations.

– Manage the content of websites, facebook profiles/pages, twitter accounts, and on-line ordering

– Produce & analyse reports to monitor results including product mixes, promotions, dayparts, and delivery sales along with Operations.

– Present research, results and suggestions to senior managers

– Travel to trade shows and conferences

– Participate in public relations events

– Have a clear understanding on branding and how to best communicate and advertise the brand through print and digital platforms.

– Technologically savvy and up to date on the latest on-line promotions and trends

– Regularly visit restaurants and check on the marketing promo execution.

– Play a key role in menu launch

– Monitor the media booking plan and ensure delivery of Ads.

Job Details

Date Posted: 2017-09-18
Job Location: Al Kuwait, Kuwait
Job Role: Marketing and PR
Company Industry: Catering/Food Services/Restaurants

Preferred Candidate

Career Level: Mid Career
Nationality: Kuwait
Degree: Bachelor's degree

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