On Trade Activation Manager – The Recruitment Tree

The Role
A global FMCG brand that is dedicated to bringing fun, high energy and quality to their industry is seeking an On Trade Activation Manager. The brand is promoted through a range of innovative marketing strategies to hotels, restaurants, music and sporting events, which has lead to our client being the leading operator in the UAE, Oman, Bahrain and Qatar. The company is an employer of choice and provides fantastic internal career development plans and future growth to all its employees.
The On Trade Activation (OTA) Manager will report to the Head of Sales and be a strong communicator with the capability to build lasting relationships with clients and internal and external partners. Managing all on trade operations and responsible for a team of 3 On Trade Executives covering the Gulf region, you will maximize the company’s profitability via a strong strategy, plan and execution.
The OTA Manager will ensure effective on premise channel development through an integrated approach, strong category management, excellent outlet execution and perfectionism in all you do. Managing a portfolio of several brands you will create and embed an annual channel strategy for profit growth based on your local, regional and industry knowledge.
You will be keen to develop your team and provide weekly meetings to prepare execution briefs, manage reporting systems and stakeholder feedback from the brands and associated events. A keen eye for detail you will also maintain all merchandising standards, brand guidelines and promotional kits per channel by coordinating with the merchandising and sales teams. Other key focus areas for this role will include contract management and renewal, sales pitches, client support and budget management. At times the role will also be highly analytical to manage the trade census and CRM maintenance to ensure no opportunity for growth is missed. You will be a strong business development all-rounder with strategic, analytical and relationship building capabilities.

Job Details

Date Posted: 2017-07-17
Job Location: Dubai, United Arab Emirates
Job Role: Sales
Company Industry: Employment Placement Agencies/Recruiting

Preferred Candidate

Career Level: Mid Career
Degree: Bachelor's degree

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