Email Marketing Specialist – Zoolz

Job brief:
The Email Marketing Specialist will develop and implement email marketing assets, such as creative and content, for Genie9 / Zoolz. To develop this content, the Email Marketing Specialist will work closely with the Sales Team and Digital Marketing Manager. This role will manage the creation of a content calendar, execution of email sends, email testing, database maintenance, data entry and will assist in copy writing and data analysis.
Responsibilities:
• Coordinates the development of email assets for Zoolz / Genie9 products
• Work with marketing team to execute email strategy
• Create strategy for, prioritize, and execute high-impact A/B tests to improve shopper conversion rate and brand engagement.
• Experience with Marketing Automation Tools
• Maintain a content calendar
• Work with design team and develop copy to meet the creative requiirtments for the campaign
• Test emails prior to send to ensure flawless execution
• Proactively monitor and analyze key email metrics (open rates/click-through/deliverability/ conversions/etc.) to identify and implement opportunities for campaign optimization
• Act as internal expert on email marketing and best practices
• Ensure all deadlines are met
• Quality assure and proof all communications
• Additional responsibilities as required
• Complies at all times with the Standards, policies and Code of Business Conduct and Ethics set out in the emplyee’s Handbook

Job Details

Date Posted: 2017-11-23
Job Location: Amman, Jordan
Job Role: Marketing and PR
Company Industry: Computer/Software

Preferred Candidate

Career Level: Mid Career
Degree: Bachelor's degree

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