Social Media Specialist – Shamel Food Company Ltd.

– Build and execute social media strategy for Piedays through competitive research, platform determination, benchmarking, and messaging and audience identification.
– Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action. Ensure accounts are updated on a daily basis and that messaging is timely and relevant. Respond to clients within a 24 hour time-frame.
– Build a social media marketing calendar in line with the local, national and international holidays. Create themed content accordingly.
– Set up and optimize Piedays social media platforms to increase visibility and capture as many appropriate followers & audience.
– Moderate all user-generated content in line with the moderation policy for each community.
– Continuously improve by capturing and analyzing the appropriate social data/metrics, insightsand best practices, and then acting on the information.
– Collaborate with our team (strategic support, marketing etc) to manage reputation, identify keyplayers and coordinate actions.
– Execute agreed upon advertising monthly budget. Disburse the former on the four differentsocial media platforms (Facebook, Twitter, Instgram, and Foursquare) as identified by the socialmedia strategy proposed.
– Daily management of the four different agreed upon platforms (Facebook, Instgram, Twitter &Foursquare). Ensure new images, posts & other materials are published on a day-day basis.
– On-site store visits to update artwork, content, create interactive videos etc. These will bepublished on designated platforms as well.
– Coordinate with well-known social media influencers and food bloggers and provide suggestedlist to Shamel Food Company for approval. Budget will be evaluated and determined separately.

Job Details

Date Posted: 2017-10-25
Job Location: Riyadh, Saudi Arabia
Job Role: Marketing and PR
Company Industry: Catering/Food Services/Restaurants

Preferred Candidate

Career Level: Mid Career
Degree: Bachelor's degree

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